Unexpected or sudden network traffic volume peaks and troughs based on seasonal factors are commonly referred to as bursty traffic. Bursty traffic can create negative customer sentiment if not identified early and resolved.
To manage seasonality, it’s critical to predict bursty traffic and ensure systems and processes are built to handle its challenges. Netenrich helps IT operations teams increase elasticity and implement dynamic capacity orchestration to understand customer needs better and plan for bursts. Bursty traffic can lead to network bandwidth congestion and service disruptions, so it’s imperative to model and simulate seasonality and create an elastic workforce.