Facing a crisis of trust after its MDR vendor failed to disclose a security breach, this digital media company was determined to overhaul its security operations. The cybersecurity manager severed ties with the vendor and embarked on a journey to restore confidence, not just in monitoring tools, but in the integrity of its security operations model, by partnering with Netenrich.
A year after choosing Netenrich Cyber Risk Operations, powered by their Resolution Intelligence CloudTM Platform, they have seen significant improvements, including gain in validated coverage, measurable exposure reduction, and defensible readiness across its global operations.
This customer is a leading digital-first marketing and advertising services provider known for its innovative and integrated approach to modern media. With a global presence in multiple countries and thousands of employees, the company blends creativity, technology, and data to deliver unparalleled digital experiences. The company has experienced significant growth, generating more than a billion in revenue annually. Its extensive portfolio includes collaborations with some of the world's most recognizable brands in technology, automotive, consumer goods, and entertainment
As the business expanded rapidly, so did its digital footprint, creating new challenges in securing operations. In such an environment, trust became even more critical. Their clients rely on its ability to maintain a robust security posture, and any breach of that trust could threaten business relationships. This became especially evident after a breach that undermined its confidence in a previous security vendor. Once it was discovered that their MDR provider had misrepresented a security incident, leadership quickly terminated the relationship. Rebuilding trust, internally and externally, became the top priority.
The breach that ended the previous relationship was less about a technical failure and more about a breakdown in transparency and operational integrity. While unauthorized access occurred, the deeper issue was that the exposure went undetected and undisclosed for an extended period.
The company’s complex multi-cloud environment created visibility gaps that traditional monitoring failed to surface. Alerts were abundant, but assurance was not. The security team was overwhelmed with false positives, while critical exposure pathways remained unclear.
In response, the organization temporarily brought security operations in-house while redefining what it required from its next partner:
“The dedication and responsiveness of the Netenrich team have been unparalleled. Their proactive approach and deep understanding of our needs have significantly enhanced our security operations. We’re confident in their ability to pinpoint and prioritize critical threats and continuously improve our security.”
– Senior cybersecurity leader, Multinational Digital Marketing and Advertising Company
After evaluating 10+ vendors, Netenrich was selected not just for technical strength, but for its data-centric, outcome-driven approach to security operations.
Rather than simply managing alerts, Netenrich implemented a Cyber Risk Operations model powered by the Resolution Intelligence Cloud Platform and migrated the organization to Google SecOps to establish a scalable, unified operational foundation.
Key elements of the transformation included:
We did our due diligence, evaluating 11 other vendors, but Netenrich’s technical offering, coupled with our faith and confidence in the team, made them our top choice.
– Senior cybersecurity leader, Multinational Digital Marketing and Advertising Company
The transformation delivered measurable results, not just in efficiency metrics, but in exposure reduction and control integrity.
More importantly:
Rather than simply accelerating response, the organization materially reduced risk across its environment.
We’ve been tracking over 40 metrics for nearly a year, but with Netenrich, we’re now seeing significant improvements across coverage, response quality, and business impact. Leadership is thrilled with the value they see and the ROI of the investment.
– Senior cybersecurity leader, Multinational Digital Marketing and Advertising Company
This transformation re-established trust (internally and externally) by moving beyond alert management to continuous risk validation. This collaboration has paved the way for ongoing success and resilience in the face of evolving security threats.
Moving forward, the company aims to:
With Netenrich, we’ve built a foundation of validated coverage and defensible readiness. As we grow, we’re confident our security operations will evolve with us.
– Senior cybersecurity leader, Multinational Digital Marketing and Advertising Company